Mercenza adds a wholesale side to your WooCommerce store without a second shop. Buyers apply for a trade account, you approve them, and from then on they see their own prices, their own minimum quantities, and only the products you want them to see. Retail customers notice nothing: it is the same shop, with a second set of rules for the people who buy from you in volume.

The free edition is complete on its own. Nothing is limited, locked or time restricted: no group limits, no product limits, no price limits and no “Powered by” link.

• Download: WordPress.org
• Live demo: Free version | Pro version
• Documentation: Free version | Pro version
• Support: propluginslab.io/support

Who It Is For

• Distributors and importers whose customers buy at agreed prices
• Manufacturers selling to resellers, installers and trade accounts
• Retail stores that also sell in bulk to businesses
• Suppliers who need minimum order quantities, case packs or a trade only catalog
• Stores moving from B2BKing, Wholesale Suite, Wholesale X or WHOLS

Customer Groups

• Unlimited groups, each with its own prices, display rules and ordering rules
• Parent groups, so “Distributors” can inherit from “Wholesale” and override only what differs
• Group settings for price display, price suffix, catalog mode, stock display, tax display, allowed gateways, minimum and maximum order value and quantity, order notes and recurring orders
• Assign customers one by one, in bulk, by automatic rules, or by importing a CSV file
• An optional WordPress role per group, created and removed with the group

Wholesale Pricing

• A fixed price, a percentage off or an amount off, per product and per variation
• Prices per group, per product category, and prices negotiated with one customer
• Quantity tiers (“10 or more: 8.50”) shown as a table on the product page
• Dynamic rules with conditions on group, product, category, tag, brand, cart total, quantity, weekday and date range, and actions for discounts, free shipping and buy X get Y
• A price inspector that shows exactly which rule produced the price a customer sees, and why
• A bulk editor for many products at once, with undo, and CSV import and export of prices and tiers
• The right price everywhere: shop, product page, cart, checkout, REST and Store API, with a snapshot stored on every order

B2B Catalog Control

• Mark a product or a whole category as wholesale only or retail only. Restricted products disappear from the shop, search, related products, sitemaps and the API, and direct links return a 404
• Visibility and purchase rules per group, for guests or for everyone, targeting products, variations, categories, tags or brands
• Minimum, maximum, step and pack size, enforced on the product page, in the cart, at checkout and in the Store API
• Catalog mode per group: hide the cart, show an enquiry button, or allow browsing only
• Hide the whole store from visitors who are not logged in
• Wholesale only product information: lead time, case dimensions, case weight, HS code, country of origin and your own fields

Trade Registration

• A drag and drop form builder with text, select, radio, checkbox, country, state, address, file upload, VAT number, business type, consent and custom HTML fields
• An approval queue with notes, rejection reason templates and bulk actions
• Automatic approval rules, disposable email blocking, a honeypot and captcha (reCAPTCHA v2 and v3, hCaptcha, Cloudflare Turnstile)
• Optional online VAT number checks against VIES and HMRC, off until you switch them on
• Registration emails for the applicant and for you, and onboarding emails that guide a new trade customer to their first order

Companies and Sub Accounts

• A company record with legal name, trading name, VAT number, registration number, addresses and notes
• Sub accounts with roles (owner, purchaser, approver, viewer or custom) and per person permissions
• Order limits per sub account and an address book shared by the company
• Email invitations, and a notice when a colleague’s permissions change

Ordering Tools Buyers Use Every Week

• A quick order form: add many products at once by name, SKU, barcode or a pasted list
• Shopping lists that reorder in one click, and recurring orders on a schedule
• A reorder button on past orders and a frequently purchased panel
• A B2B area in My Account with a quick add bar and live cart, which follows your theme and works on a phone

Built for Store Owners

• A setup wizard and a dashboard that shows what needs attention today
• Built in help: every screen has a plain language introduction, every setting has a short explanation, and the Help screen holds the full documentation
• CSV importers for customers, companies, sub accounts, applications, prices, tiers and pricing rules, each with a dry run and an error report
• Migrators for B2BKing, Wholesale Suite, Wholesale X and WHOLS, with rollback
• In app notifications, with optional Slack, Microsoft Teams and webhook delivery
• Log in as a customer to see the store exactly as they do

Security and Privacy

• Every form has a nonce and a capability check, and every database query is prepared
• Every REST route has a strict permission check, and changes are only accepted from a logged in dashboard session
• Sensitive fields are encrypted at rest and never written to logs
• An append only audit log records who changed what, with a diff view, filters, CSV export and retention
• Fine grained capabilities for every admin action
• Rate limits on registration, VAT checks and REST list endpoints
• Customer data is part of the WordPress personal data export and erase tools
• Nothing leaves your site unless you switch on a service, and no usage data is collected

Compatibility

• WordPress 6.4 or newer, WooCommerce 8.2 or newer (tested up to 11.1.2), PHP 7.4 or newer
• Simple and variable products
• HPOS (custom order tables) and the Cart and Checkout blocks
• Any theme, with templates you can override from your theme
• WPML and Polylang
• REST API under mercenza/v1, WP-CLI commands, and actions and filters for developers

Free and Pro Compared

Get Mercenza Pro

Upgrading to Pro

Install Mercenza Pro and activate it. While Pro is active, the free edition stays idle and shows a notice, so you can deactivate it from the Plugins screen whenever you like. Your groups, prices, customers, companies, applications and settings carry over, and nothing needs to be set up again.